BELLES BLOG

The Ashmei Airstream in the Alps

The Ashmei Airstream in the Alps

Ricky Knight Posted on 28th May 2015 by Ricky Knight

Ultimate running apparel company ashmei goes where the action is, so that’s why they took their ultimate pop-up shop to a race in the French Alps.

AirshopPhoenix is a totally tricked-out 1964 Overlander Airstream. We worked with the owner and creative force behind ashmei, Stuart Brooke, to create this ultimate mobile store and the home of the brand on the road. It is completely on-brand – every inch is ashmei. And it gets a lot of love wherever it goes.